Mascara Monday: Max Factor 2000 Calorie EXTREME Lash Plumper

Happy Monday! Yes….this dreaded day is back. I don’t think that I will ever get over “dreading” Monday. I mean….does it ever get better? Gracias a Dios for Mascara Monday. It brings a much needed joy in my life and I hope to your life too.

I know—it ain’t that serious but then again it is! HA!!

So we all know how much I adore Max Factor Volume Couture. Forgot one of the best….this mascara just may be THE best in terms of volume. I love it. I have since reviewed Max Factor 2000 Calorie and uh….let’s just say it wasn’t anywhere near as awesome as that MF Volume Couture.

So how does the EXTREME take? Is it better? Just as good? A disappointment? Hmmm….

Max Factor 2000 Calorie
Extreme Lash Plumper

Price: 3 out of 5 (I got this for around $6 from Ulta)
Packaging (Brush Wand): 2 out of 5
Overall: 3 out of 5

What it claims: “Introducing our new pro tool for the most voluptuous lashes ever. It’s not a mascara, it’s a lash plumper! Our patented fat-wrap formula and extreme brush uniquely wrap and plump every single lash, from root to tip.” (source)

The truth: Wait…is this a wanna-be Cover Girl Lash Blast in black? Hmmm….

What I loved about it: I suppose that the volume isn’t so bad after a good three coats.

What I didn’t like: It just isn’t….the best. I mean, it’s okay. It’s good ‘n terrible.

Also…..what a hot gooby mess. I mean, look at this:

You get an F for that, Max Factor. And perhaps I got a “bad bottle” but my goodness….

Overall: I’m not even gonna lie to, yall….when I first saw this mascara, I thought “Look at CoverGirl Lash Blast’s wannabe little sister.” LOL! I know..cruel. A true mascara reviewer never compares one mascara to another unless the company itself makes that claim. But can you blame me? Look at this!

The brushes are almost identical. Here’s a closer look at Max Factor’s…

So yes…those not used to this kind of wand will have that inital strugge. I’ve learned to manipulate them pretty well, so this was not a downfall for me. I found that it took a good 3 coats to achieve pretty decent lashes. That annoyed me—I don’t like to apply more than 2 coats if I can help it.

The lengthening factor wasn’t so bad. And now that I look at the photos again, the volume isn’t that bad either. But it isn’t amazing. And it certainly doesn’t stand up against Lash Blast.

….or wait–am I comparing them again? My bad, yall. I can’t help it!

Lashes without mascara
(did not curl lashes)

Lashes with 3 coats of mascara

Would I recommend it?: Nope. It is a definite pass. It’s not bad but I am sure your favorite mascara now is better.

….seriously. I’m just keepin’ it real.

Could it be that Volume Couture is the ONLY decent Max Factor mascara? I’m starting to think so? What say you, folx?

Enjoy your Monday!!


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  • Amina

    thanks for the honest review

  • Tashina

    Well, Max Factor and Cover Girl are owned by the same company, so….yeah….

  • Askmewhats

    Looks like CG wand!!! Thanks for the review :)

  • Alishia

    Wow – it’s too bad that you didn’t like this mascara – I consider this mascara THE best fake lash mascara. But thanks for the review anyway. I wish I got it as cheap as you did.

  • Lakish

    Man, I was hoping that this one was better than Volume Couture but oh well! VC is still my HG mascara. :)

  • Nessa

    I agree with this one…not a good mascara! Have you tried Max Factor Stretch & Separate? I really do like that one. Another one that is OK is the Vivid Impact Mascaras, if you want some color.

  • B

    Amina–> No problema, chica. :)

    Tashina–> I didn't know that. Hmm…..

    Nikki–> LOL, doesn't it? They are twins.

    Alishia–> Really? Mannn, maybe I really did get a bad tube.

    Lakish–> I'm starting to think that nothing can beat the VC!

    Nessa–> I don't think I've seen Stretch & Separate. I'll be on the look out for that one. And yesss, I've always wanted to try the Vivd Impact mascaras. They look beautiful!

  • Bella

    B querida!!! I was waiting for you to review this one so I didn’t buy in vain LOL. thanks as usual for the FAB review hermana.
    I luvzzz LashBlast, but I am also a 2000 Calorie convert; have been for mucho tiempo!!

  • Audrey

    Procter & Gamble didn't make Lash Blast in the UK. So they made an exact copy (Max Factor 2000 Calorie Lash Plumper). It was really successful in the UK so they debuted it in the US. It's the same product but this way Procter & Gamble can make twice the money:( Boo Procter & Gamble!

  • Anonymous

    I agree with Audrey. Same company, tries to make more money with the exact same product.

  • *Jen*

    B I’ll be reviewing this one too! I wasn’t too crazy about it either–definitely doesn’t compare to our Volume Couture!

  • Anonymous

    I am also reviewing this mascara for a website Its really cool hey send you products to try out and send your opinions. I like it, I find that if you add the extreme calorie 200 plumper first and then add a lenghtening mascara you get a really good look.