A First Look at black|Up Cosmetics

Haven’t heard of this line, have you? Born in France, black|Up Cosmetics is the FIRST makeup artist brand created for women of color–especially for those with darker complexions. Wow is right! Their Facebook page is full of comments from happy customers and makeup artists. It’s a luxury and higher-end brand. Although I’m a drugstore diva, it’s cool to see a brown girl friendly version of Chanel, Dior and Dolce & Gabanna Cosmetics. I’m just itching to try as many of the products as I can.

First up—a mattifier and powder.

Mattifiers are perfect for foundation wearers that are desirous of velvety skin and a long-lasting matte finish. It’s a great primer and base for ladies of all skin types.

If you’ve tried Smashbox’s Photofinish Face Primer, the consistency of black|Up’s mattifier is exactly the same. It feels silky and velvety.

I’ve been using it on my cheeks before applying my concealer and powder and haven’t noticed too much of a difference with longevity or appearance. I reckon it works better for foundation wearers and I’m not one. The Mattifying Base retails for $42 and you can purchase it straight from the website.  I am, however, in love with the Sublime powder!

This gorgeous golden cake can be used as a bronzer or all-over powder. Because it has a bit of shimmer,  I like to use it just on the cheeks. My shade is PS02 and it comes in 5 other shades. PS02 may be a little too fair for my NW45 skin.

I’m thinkin’ PS03 would be a better fit for me. Still…I’ve been loving it on my cheeks and I’ve been using it as an eye shadow as well! This baby runs for $35 and you can snag it here.

I’ve only tried 2 products, but so far I’m impressed with black|Up. Because it’s a bit on the expensive side, I know it won’t be a line for every woman, but its existence in the cosmetic industry is definitely needed. I can’t wait to try the mascaras, and lippies and eye shadows. Just look at that lip.

Oh. Yes.

Stay tuned! Have you tried black|Up Cosmetics yet? What are your first impressions? Peep the website and let me know what you think.


  • I’ve wanted to try several of there things, but I’ve been hesitant to pay that much money for something I couldn’t find many reviews on. So thanx for the post!

    • Brittany

      No problem, darling. Stay tuned for most posts on BlackUp!

  • j

    Thank you for covering this. I had no clue. I may have to splurge on some of the items.

    • Brittany

      Let me know what you end up getting. I’ll be reviewing their lippies and eye products next!

  • Dee

    I just tried their mattifying foundation and gloss. So far I love it although I have an issue with the pump on the foundation. It doesn’t work. Other than that, it glides on. I have oily skin and no touchup needed after 2 hours.

    • Brittany

      Reallyyy? Hmmm, maybe you’ve got a faulty pump, Dee?

      • Isabel

        I thought I had a faulty pump too but I was advised by the lady on the counter to shake the bottle very well and it should do the trick. Give it a go – it worked for me! :)

        • Brittany


  • I’ve never heard of this company before thanks for sharing. I definitely may make a purchase or two.

    • Brittany

      Be sure to share your findings with us!

  • I love and adore this brand! Black Up used to be sold at Macy’s in Herald Square, NYC around early 2000’s. My faves are the stick foundation, blushes and eyeshadow palette(it comes with a dual brush/sponge applicator.) Good to know it’s still around!

    • Brittany

      Really? I didn’t know it was once sold in the U.S. I’m glad to see it’s back!!

  • it is very nice website

    • Brittany

      Very clean, isn’t it?

  • This brand unlike mufe can be found in the UK in places with a large African/African-Caribbean population. I so want to try their products but I do not live in one of those cities. I am tempted to order online as I know uk places that have sold them for a while.

    great review

  • Nikki

    I just purchased the Black Up cosmetics Two Way Cake in TW15, and it is the perfect match. I usually use the the MAC Studiofix in NW45, but I wanted to try something different. On the foundation finder on the website, it said that I am supposed to use the Sublime Powder in PS05. I want to try it, but it looks a little too shimmery for me. I am loving the Two Way Cake, it looks like second skin and it is not heavy like the Studiofix. With that said, Black Up cosmetics is not for someone who has skin issues. If you have flawless skin or very minor imperfections, it will work for you. Not for someone who has acne, blemished skin or severe discoloration and uneveness. Luckily, I do not have any real skin issues, so the makeup works for me. Check out their lipsticks and eyeshadows, they are gorgeous. To sum up Black Up cosmetics, it is basically Chanel or Dior specifically for black women who do not have any major skin issues and money to burn.

  • BlackUp is fantastic! I use their Sublime powder and their foundation, I also got their mattifier but that is a bit of a challenge in the heat and humidity of Barbados. I am in love with their foundation though and the price is actually cheaper in Barbados than MAC cosmetics. The foundation is long wearing and smooth, the powder can be a bit sparkly but it settles down to a gorgeous silk tone after half an hour or so. I am running low on foundation and I am definitely going to run to the store next week to restock my cabinet.

  • Barbara

    Love Black Up……but it’s always hard to get a shade that suits me perfectly. Am African but light skin. My real big issue with Black Up is the STAIN……..it stains a lot. Leaves a mark with whatever comes in contact with my face. That’s just the only problem. Pleaseeeeee fix this and black up will be the best.