This was the “surprise” that I tweeted about 8 months ago. I sent out a very suspicious tweet back in 2011 tellin’ folx to look out for “something”. It was crazy vague. But a week ago – they finally hit the stands.
“They” being Maybelline’s Best of Beauty Blog’s displays in Target stores nationwide. Each row features a quote from a beauty blogger. And of course I just had to throw my 2-cents in on the greatness that is Maybelline’s Great Lash LOL mascara. I mean, it only makes sense, right?
Without getting too emotional – this is such a big deal to me. I’ve been blogging on Clumps for what will be 5 years in June. Wow. And while I don’t aim to be all “celebrity-ish”, my goal is to leave footprints. I don’t want to be just another beauty blog. I want to be inspirational. I want to crush stereotypes. And this display does so much for me. It let’s the world know just how powerful us bloggers are. How our voices matter. This display is like another step in the right direction for bloggers everywhere. Just like the Bloggers’ Obsession collection from MAC Cosmetics was. It’s a good time to be a beauty blogger and I’m so glad that I invested my time in doing something I truly love.
I’ve never been prouder to be a grad school dropout.
Which sounds horrible, I know but for years I was forcing myself to do what I thought I SHOULD have been doing instead of what I truly wanted to do. But alas, everything happens for a reason and little gems like this remind me of that.
If you spot this display in your city, take a picture and send it to me or upload it to the Clumps Facebook page. And lots of love to my fellow beauty blogging sister Amber from Beauty Junkies Unite who also made it on the display. Woot!
Oh! And in other Target beauty news…did you know the Boots section of Target has a mirror and disposable tissues and cotton swaps?
Cauuute, right? I love Target. So so much.
Ciao lovelies! Enjoy the rest of the weekend.
P.S. – I totally forgot that it was April Fool’s Day here in the States so no, this is totally for real. Like fo real fo real. 8)