I received a sample of this mascara in a bag of goodies from ULTA’s 21 Days of Beauty. There was a mean sale of this mascara and I was so glad to see it for so cheap because I’ve heard amazing things about it. It’s one of those mascaras that so many people told me to try but I just never got around to trying. Until this week. I was rummaging through mascaras to see which one I needed to show love to and this baby popped up. And here’s the coolest thing about it…it’s blue!
Yeah, I know. Most of you are like…”Blue mascara? That’s like so 80’s.” I know. But I still get excited about them!
Price: $18 from ULTA stores and ULTA.com.
Packaging (brush wand): 4 out of 5
Overall: 4 out of 5
What It Claims: “Mascara by ck one Color has an adjustable mascara brush that creates customized looks and simplifies application with a quick twist of the cap. Precision curved brush and patented lycra technology amplifies, shapes, and lifts every lash for maximum volume.” (source)
The Truth: I think I like it!
What I Loved About It: I don’t know if I buy the whole “adjustable wand” thing but it’s still a fantastic mascara.
What I Didn’t Like: Adjusting the wand is hard!
Overall: Now and days mascara brands have to jump through all kinds of hoops to be appealing to us beauty guys and girls. Simply being a mascara that promises volume and length ain’t enough anymore. Mascaras have to not only bring volume, length and curl but they must pay our bills and rock our babies to sleep too. I’m just sayin’. So yes, this mascara is like all of the others in that it makes a lot of claims but its claim to fame is the adjustable wand. The concept isn’t innovative but I’ve never seen one like this before. With a turn at the top of the mascara your wand goes from this…
I don’t know if my wand was messed up or not but I found it hard to turn it…
The shorter and plumper wand is supposed to help with volume and by making the wand longer, it’s supposed to help with added length. Does it work? Meh. I suppose everyone’s experiences will be different but I found that I got decent volume and length with both versions of the wand. I love the plastic bristles. They are fantastic at combing through the lashes.
I found the mascara to last around all day and I love the stunning blue. Of course, blue mascara on dark brown skin and dark eyes doesn’t look as blue on me as it would on gals of other complexions but whatever. I still like it. The formula is spot on too. It’s a really nice mascara and I’m not sure if the adjustable wand is necessary but it’s a nice little treat to have.
Especially if you’re going to spend $18 on a mascara.
Lashes after 3 coats
Do I recommend it?: Yep! There’s a purple mascara in this line too. I think I gotta try that one!
What do you think? Does the adjustable wand seem like a gimmick or have you found it to be effective?