YouTube+Maybelline New York=You at Fashion Week!

‘ello darlings! Today kicks off the Mercedes-Benz Fashion Week in New York City! Fashion Week is like the beauty/fashion lovers’ holiday. We go bananas for the styles and trends that hit the runway. I wasn’t able to make it but that doesn’t mean I can’t clue you in on all of the happenings on the stages and behind them. This season I am a Maybelline New York Beauty Ambassador and wooooowsers….Maybelline has SO many ways for you to be involved in this season’s Fashion Week. Even if you aren’t in New York.

*squeals* I’m excited! While I don’t think I can watch every show (you know…with my day job and all), I’m be tuning in as much as I can. If you’re stuck in the tumbleweeds like I am, follow Maybelline’s Tumblr.

Anyone else excited about Fashion Week? Excuse me while I go do a cartwheel and few skips down the hall. Weeee!

Maybelline’s new wicked cream pencil!

Yours truly needed a black eyeliner and can I be honest? I am quite the eyeliner snob. While I’ll try almost any brand, I really only stick with Urban Decay’s eyeliners for everyday use. They just haven’t failed me. But alas my laziness and cheapness has prevented me from driving to Sephora and spending almost $20 on said eyeliner. Instead, a recent stroll through Walgreens had me swooping up Maybelline’s newest eyeliner. After all, it was only a good $7 or so.



These kids come in 6 shades; ranging from a gray, to a purple, silver, gold, blue and black. I so meant to grab the black (Midnight Master) but ended up with the Gray (Coal Commander) instead. Opps. I suppose the gray cap was a ringer, uh? I know. I’m so smart.

So yeah, Coal Commander is little grayer than I’d like. See how much darker Urban Decay’s Zero is compared to Coal Commander?

I’m one of those Must.have.dark.eyes kinda gals. For no reason in particular. I just feel like the darker the line, the more awake and sultry I look. *bats lashes* Funny thing about this liner though…when I applied one eye with Coal Commander and the other with what was left of my Urban Decay Zero, from far away, I couldn’t tell which eye had which. Can you tell?

The right eye (your right) is rockin’ Coal Commander. So despite my “I wanted black, not gray.” whines, I wasn’t too disappointed at CC’s payoff on the waterline. As you get closer, you can see a bit of shimmery sparkles in there.

My poor eyes can only do matte liners on the waterline. Anything with a sparkle or shimmer to it has me itching like mad. Coal Commander was no exception. For the sake of beauty reviews, though, I kept the liner on just to see how well it would hold up throughout the day. It did…really well! It lasted from 7:00 a.m. through a hardcore lunch break workout and right on through post-work meetings. Impressive, uh? Not a bad eyeliner if you’re in the need for a new one. Because of my super sensitive waterline area, I won’t be using it there anymore but I’l definitely be applying it on the lower lashline.

Way to go, Maybelline. Way 2 go!! Get more deets about this liner on Maybelline’s website. Oh! And watch the vid too.

Happy 40th Birthday, Great Lash mascara!

 

This is a very special Mascara Monday. Today I’ll be honoring one of the most iconic mascaras on the market…Maybelline’s Great Lash mascara! Fan or not, you simply can’t deny the impact that this mascara has made all over the world. From makeup newbies to makeup artists and professionals, we can all identify the pink and green tube of awesomeness.

In honor of Great Lash’s 40th birthday, Maybelline has teamed up with Target to release 3 limited edition tubes designed by some of our favorite designers. Max Azira, Tracy Reese and Vivienne Tam have given Great Lash 3 stunning facelifts.

 

And don’t you dare ask me to choose which one I love the most. I simply can’t, darlings.

This Limited Edition collection will only be available at Target and Target.com for a short time. The mascara lover that is me is so glad to have a piece of history. I mean think about it…Great Lash gave birth to the best Maybelline mascaras. From Lash Stylist to The Falsies, Lash Stiletto and the Asian Exclusive Hello Kitty Cat Eyes mascara, when it comes to mascaras, Maybelline does it best. I’ve reviewed almost 20 Maybelline mascaras for a reason. 8)

Rock on, Maybelline Great Lash. This beauty blogger loves ya. Oh! And did you join the Maybelline Twitter party last night?

If not, you totally missed out, girlfriend. Hundreds and hundreds of tweets were flying from men and women all over the world showing their love for Great Lash. Twas a beautiful thing. I can only hope that Maybelline does more Twitter parties. If you plan on snagging those Limited Edition tubes, do so quickly because once they’re gone….they’re gone.

Loves you lot, Maybelline! Keep on bringing us the best of the best of mascaras.

Maybelline Twitter Party!

I totally love how this event is combining all of my loves. Mascara, Twitter and parties. *squeals* Are you going to be there? Please say you will! I mean, let’s face it….a party ain’t a party until you roll up in the place.

Maybelline is hosting this Twitter party in honor of Great Lash mascara’s 40th birthday. Can you believe that? Great Lash is 40? 40 and still fine, baby. The evening will also celebrate the launch of the Great Lash Limited Edition collection designed by Max Azria, Vivienne Tam and Tracy Reese available exclusively through Target. The three new mascaras will be available starting August 14th through Target.com and available in Target stores nationwide on August 21st.

Sounds groovy! Be sure to follow Maybelline on Twitter as well as ClumpsOfMascara. We’ll both be tweeting using the hashtag #GreatLash.

If you’re all like, “OMG, I hate Twitter. What’s the point? This is stupid…”, you may want to officially join Twitter or bring your account from the dead. This is one party that you don’t want to miss.

Don’t be a square, darling. See you there!

Mascara Monday: Maybelline the Falsies Black Drama vs. Maybelline the Falsies Flared mascaras

I’m working on getting the formal review up but in the meantime, check out my video review comparing the two here.

Which one are you lovin’ the most?

[NOTE: Clumps has been a little buggy and I’m working on getting the kinks out. Thanks for the tweets and emails letting me know my e-baby is actin’ a hot mess.] 8)