Jemma Kidd’s Lip ID Color-Adapt Lip Gloss

Back when I was in that Target Beauty Contest, I had the opportunity to try out a ton of Jemma Kidd products. If you’re a Target store stalker like I am, you’ve seen JK’s products on the shelves, uh? I always thought they were a little too expensive for my taste  but the good news is…I’ve found most of the products to be worth your pennies. Take this gloss for example…

Remember Smashbox’s O-Gloss Intuitive Lip Gloss? I thought it was the coolest thing since almond milk. JK’s Lip ID Color-Adapt Lip Gloss has the same concept. The gloss goes on clear and then changes to a pink-y hue on your lippies. Know what I don’t like though? The gloss’s applicator…

It just looks…unpretty. I don’t know, I’ve never seen a lip gloss with a mouth like that. It didn’t affect the application in any way but it’s not the prettiest lip gloss I’ve seen. I totally love the consistency of the formula though! It’s thick enough to where it brought about a ton of moisture to the lips but wasn’t too thin to where it seeped between my lips. The formula is a lot like Smashbox’s.

My bare lippies…

Lippies after applying Lip ID Color-Adapt Lip Gloss

Meh. Not the biggest shot of color but it’s nice enough. $20 is a bit of a stretch for a gloss at Target though. Especially considering Smashbox’s is $2 more. But if you’re in the market for a nifty and super moisturizing gloss, I’d give this one a whirl. Oh! And I used to think that whole “going on clear and changing color on the lips” thing was magic, but nahhh….it goes on clear and changes colors on white paper too. *shrugs*

Have you tried any of Jemma Kidd’s products? You can grab this one at Target stores and on Target.com.

I need your vote!

Not because I’m running for President. The White House so isn’t ready for me. *flips hair* 8)

No no no, darlings. It’s not that. It’s Target Beauty’s Biggest Fan contest. I messed around and entered it. Can you believe that? I’m a low key kind of gal and very rarely do contests that require begging people to vote for you. But who knows! I just may win. 20 selected entries will be selected to proceed to the next stage. And from there, FOUR will win a $500 gift card to Target. If I win, a percentage of my winnings will go to the Coalition for the Homeless of Central Florida. So what do ya say?

You can vote for me once a day until May 17th. Tell your friends, family, dogs and cats. Let’s get Clumps of Mascara to the White Hou–errr, next round. Hit the image below to vote. Thanks for the support!

Mascara News: Maybelline’s retro and Hello Kitty mascaras

Soooo, instead of doing  a mascara review EVERY Monday, I’ve been thinking talking about all of the happ’ns in the Mascara World. You know, deals, sales, upcoming mascaras, mascara ads, mascaras commercials from the 70’s and all other randomness about the one product that women spend millions of dollars on annually.  And yes, I capitalized Mascara World like it exists. I reside there. You laughin’ at me? :)

I took a stroll in Target a few days ago and saw some kids that I THOUGHT were being pulled from the shelves.